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Anyone can learn to drop a banger. Learning to actually build a night, to take a room from the very first record all the way through the peak to the close, is a completely different skill, and it's the one most artists skip. Mishell didn't. The Tel Aviv–born house and indie-dance artist came up playing all-night, open-to-close sets, and he'll tell you that's the only way you really understand what it means to be a DJ.

Host Olivia Mancuso sits down with him to get into the craft most people skip, how he grew his Mess Makers events into a community that sells a thousand tickets in twenty minutes, and why building a real career in this industry is a marathon, not an overnight thing.

What you'll take away:

Why the all-night, open-to-close set is how you actually learn to DJ, and what you skip when you rush straight to the peak-time stuff
How to read a room and take a crowd on a real journey, instead of blasting the same high energy from the first record
How he scaled his Mess Makers brand to a thousand tickets in twenty minutes, with no lineup and no link
Why you shouldn't chase money at the start of building an event or a brand, and what to invest in instead
How analog gear helped him build a sound that's actually his, instead of sounding like everyone else
Why there's no timeline, and how to build a career that lasts instead of a moment that fades

👉 Want personalized guidance on your music career? Book a one-on-one consultation with Olivia on GreenRoom where you can get tailored advice on branding, business strategy, and sustainable career growth: https://greenroomnetwork.com/creator/OliviaMancuso

👉 Instagram: @oliviamancuso__

👉 Video Editor/Audio Engineer: James Fixx

0:00 Learning DJing through full-night sets
0:28 How top DJs build careers
0:47 Authenticity, mindset, and networking
1:07 Relationships over virality
2:03 First night at SpyBar
4:05 US vs. Israel club culture
6:29 Family support for music
8:52 Falling for analog gear
10:20 AI music and AI vocals
11:53 Why live elements matter again
12:20 Building a live set
14:51 The story behind "Energy"
16:01 What makes a track break out
18:21 Messmakerz and the future label
19:45 Scaling events without a lineup
23:22 Patience in music careers
24:12 Why opening to closing sets matter
28:28 Running club set concept
31:10 Next steps for the brand
32:41 Advice for artists in their thirties